Sales Rep Blog

From Contact to Contract: 5 Conversation Shifts That Turn Curious Homeowners into Committed Solar Clients

From Contact to Contract: 5 Conversation Shifts That Turn Curious Homeowners into Committed Solar Clients

Potential client arrive at the first call armed with Google research, YouTube “gotcha” videos, and a healthy dose of skepticism. They’ve read horror-story reviews, heard rumors about incentives changing, and…
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The 2025 Solar Sales Formula: How to Win More Homeowners with a Trust-First Approach

The 2025 Solar Sales Formula: How to Win More Homeowners with a Trust-First Approach

Homeowners in 2025 can Google kilowatt-hours, scroll Reddit for horror stories, and compare three quotes before you finish your coffee. Regulations are tightening, misinformation is rampant, and prospects are wary…
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Connect, Educate, Convert: 5 Field-Tested Solar Sales Strategies Trainers Are Doubling Down On in 2025

Connect, Educate, Convert: 5 Field-Tested Solar Sales Strategies Trainers Are Doubling Down On in 2025

Digital ads are pricier, incentives are more nuanced, and homeowners are savvier than ever. 2025’s leading coaching programs—SolarAcademy, Greentech Sales Lab, and Sunlight Edge—are responding by training reps to consult…
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Closing More Solar Deals in 2025: 6 Proven Strategies Coaches Are Teaching Top Reps Right Now

Closing More Solar Deals in 2025: 6 Proven Strategies Coaches Are Teaching Top Reps Right Now

In 2025, solar sales isn’t just about explaining kilowatt hours and tax credits—it’s about connecting with real people, understanding what matters to them, and guiding them through one of the…
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Train Like a Top Closer: 5 Daily Habits Solar Sales Coaches Are Teaching in 2025

Train Like a Top Closer: 5 Daily Habits Solar Sales Coaches Are Teaching in 2025

In today’s fast-moving solar market, product knowledge and pitch decks are no longer enough. With more competition and savvier homeowners, the reps who consistently win aren’t necessarily the ones with…
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From One Roof to the Whole Block: 7 Community-Powered Tactics to Turn Every Install into a Dozen Quality Leads

From One Roof to the Whole Block: 7 Community-Powered Tactics to Turn Every Install into a Dozen Quality Leads

Let’s talk about one of the most overlooked goldmines in solar sales: the neighborhood around your latest install. While digital ad costs keep rising, word-of-mouth and local trust remain the…
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